MASTERCLASS ARCHIVE · 2025
📅 Tuesday, October 21 – Time: 19:00-21:00Learn how to strategically leverage AI in your business marketing
Discover where AI truly adds value in Marketing, mistakes to avoid with AI, tools that can boost your Marketing ROI, and Greek Case Studies! We will also conduct a Live Workshop with AI Prompting techniques for optimal results in ad and content creation.
This webinar has ended.
Registration is closed. This page remains available as an archive.
What will you gain by participating in the Masterclass?
- You will develop a mindset to strategically leverage AI Marketing without being swayed by the hype that AI is a magic button
- You will see the big picture of what has changed in Marketing and what this practically means for your business
- You will avoid wasting time and money on AI tools
- You will learn about marketing tools that have delivered spectacular results for Greek businesses
- You will learn how to effectively use ChatGPT to create ad texts and posts
- You will have the opportunity to bring your own content to improve it Live using AI!
Ideal for:
- Entrepreneurs tired of the hype who want to truly understand AI Marketing
- Owners of small and medium-sized businesses & CMOs looking to evolve
- CEOs and decision makers seeking better ROI from their Marketing investment
- Those who have tried various AI tools and want a Framework on what and how to utilize them
- Those who don't want general theories, but practical, applicable knowledge
- AI enthusiasts wanting to learn better Prompting for ads and posts with ChatGPT5
- Decision makers who don't have time to waste and want to quickly acquire an Action Plan to leverage AI Marketing
Why did we create this Masterclass?
Because there is no other training in Greek that:
- Targets Entrepreneurs & CMOs, not technical specialists
- Realistically shows what truly works with AI in Marketing, without exaggerations and hype
- Explains how to apply it immediately in your business, whether you sell products or services
- Does not require you to become a technical expert or AI guru to see results!
What does the Masterclass agenda include
Not just theory but also practical exercises with AI!
PART 1:
- Why AI is a "game changer" but also a "money trap"
- What has changed (Meta, Google, TikTok, new AI tools).
PART 2:
- Where AI truly adds value
- Mistakes to avoid with AI
- How to strategically leverage AI?
- Greek AI Marketing Case Studies
PART 3:
- Practical Exercise! Prompt engineering for e-commerce and service ads
- Live Improvement with AI: Bring your own ad or organic content, and we will improve it Live using AI!
- Action plan
- Q&A
BONUS 1
30' Strategy Call
30′ Strategy Call for Marketing with instructor Karolos Tsiligirian, to see specifically for your business where AI can be applied in Marketing.
BONUS 2
AI Marketing Tools & Prompts Guide
What is the investment?
€47
(Free Video Recording for 30 days)
Discover where AI truly adds value in Marketing, mistakes to avoid with AI, tools that can boost your Marketing ROI, AI Prompting techniques for optimal results in ad and content creation, and Case Studies from the Greek market.
Clients who Leveled Up their business
It’s not just his knowledge and experience; it’s Karolos’s unique ability to connect information with action — to explain the complex with simplicity and integrate it effectively into the business environment.
Thodoris Koutroubas
Marketing Manager - Esha
Georgia Kollia
Marketing Strategist & Trainer
After many failed collaborations with unreliable partners in digital marketing, we collaborated with GIM and for the first time in 15 years, we found professional partners with excellent knowledge of the subject and immediate response to every problem, resulting in increased sales and smooth operation of our e-shop. Thank you!
Garo Tsakalian
Owner / Tsakalian Shoes
We have been collaborating with GIM Greek Internet Marketing for almost 5 years with complete success. I still remember the first communication I had with Karolos, who presented our collaboration plan through SEO management. The collaboration proceeded exactly with the agreed cost and timeline, and soon the first results came to our company with a significant increase in site traffic and phone calls. Throughout our collaboration, Karolos has always been by our side, both in the construction and upgrade of our site and in advice on any digital marketing issue. If you are looking for a reliable partner in this field, GIM should be your first choice!
Stathis Aloukos
Owner / Mecha
Instructor: Karolos Tsiligirian
Founder of GIM Agency and expert in Marketing Strategy and Conversion Rate Optimization (CRO).
Pioneer of Digital Marketing in Greece since 2005.
Since 2008, he has helped over 1000 businesses grow.
He is the author of four Marketing books.
He has been an instructor at the Hellenic American Union (HAU), Knowcrunch, numerous seminars and conferences.
Creator of the scientific methodology BCR²for measurable results.
His driving force is contributing to the Growth of businesses and people.
