Website Audit Evaluation

Improve Your Site with a Smart Audit

Discover how a professional AUDIT can help you identify your site’s weaknesses and make it more effective in driving sales.

10 Signs You Need a Website Audit
  • Your Site suffers from low traffic and poor sales figures.
  • Your organic rankings on Google are disappointing.
  • Your site has satisfactory traffic, but it doesn’t convert into sales (low conversion rate).
  • Your site’s performance is declining, or you recently experienced a sudden drop.
  • Google Analytics shows low “Time on Page,” a high “Bounce Rate,” or both.
  • Your site speed is slow, and its mobile responsiveness is flawed.
  • You have made efforts to improve, but haven’t seen the desired results.
  • You feel your site and online presence don’t measure up to your Brand’s prestige.
  • You want to optimize the use of your human and financial resources.
  • You need an objective opinion from an independent agency regarding the management of your site and Digital Marketing.

Types of Website Audits
There are various types of Audits available. It is best to consult with our Experts, who, after an initial discussion and analysis, will recommend the most appropriate Audit for you.

01

Basic Audit

In this detailed review, we evaluate the visitor’s first impression of your Site or E-Shop, the Value Proposition, the tools used to persuade visitors to convert (CTAs), navigation ease, technical factors like Broken Links and loading speed, and traffic quality.

We also assess the overall user experience across Desktop and Mobile devices. The Website Audit also includes an overview of user behavior via Google Analytics.

This constitutes the most comprehensive check one can perform on their online business.

02

CRO Audit
CRO Audit

The CRO Audit is our most sophisticated assessment. It includes everything in the Website Audit, plus in-depth analysis to increase the visitor-to-customer conversion rate.

It covers the evaluation of key Landing Pages, incoming traffic quality, online market research, customer persona definition, copywriting assessment, qualitative traffic analysis via Heatmaps and User Recordings, Usability Testing by expert users, and mapping of key Sales Funnels and their Conversion Rates.

It also evaluates techniques to reduce Cart Abandonment, increase Average Order Value, and enhance Loyalty.

03

SEO Audit

The SEO Audit is the most popular specialized Audit among website owners worldwide. Its goal is to evaluate a site’s search engine friendliness by checking technical factors and content quality. It also includes the critical assessment of domain authority and User Behavior Signals. Google evaluates not only content but also factors like Backlinks, Brand Mentions, Organic CTR, Dwell Time, and many others that constantly evolve.Google does not only evaluate the Site’s content but also other factors such as Backlinks, Brand Mentions, Organic CTR, Dwell Time, and many others that are constantly changing.

GIM’s Experts can accurately evaluate these factors for your site and explain exactly why it lags in Google’s organic rankings.

There are many free tools that promise to perform an SEO audit on your site, but they can in no way replace the human intellect and the reliability of a team of experts who will reveal what truly matters for a good Google ranking.
Other Specialized Audits
Website Speed Audit

Loading speed impacts user experience, conversion rates, Google rankings, and Google Ads Quality Score. Specialized tools like Google PageSpeed Insights reveal your “Score.” GIM’s Experts explain the causes (it’s not just hosting and images), the real implications, and exactly how to improve it.

Google Ads Audit
The Google Ads Audit involves a thorough review of your Google advertising. We analyze your market, Keywords, main competitors, Landing Pages, Value Proposition, Budget allocation across Campaigns, targeting, and bidding strategies. We then provide a detailed report on how to maximize your budget’s performance.

The Google Ads Audit includes a thorough review of your Site’s advertising on Google. We analyze your market, Keywords, main competitors, your Landing Pages, the benefits and competitive advantages you highlight, the segmentation of your Budget into Ad Campaigns, targeting, bidding strategies… and then, in a detailed report, we analyze the findings and what you need to do to increase the performance of your advertising budget.

Social Media Audit

Social Media plays a crucial role in online visibility. Our Experts review your organic Posts, user interaction, and ad performance. We evaluate your presence, examine your Facebook and LinkedIn ad accounts, and objectively present gaps and improvement opportunities.

 
Email Marketing Audit

Email Marketing has seen a global resurgence. Thanks to well-designed newsletters, segmentation, personalization, and automation, ROI has increased. GIM’s experts analyze your current Email Marketing efforts, provide an objective status report, and propose specific improvements.

 
The GIM Agency Difference
GIM is widely recognized as a benchmark in the industry for numerous reasons:

Improved organic rankings and traffic

Improved user experience

Increased Conversion Rate

Increased Customer Loyalty

Better leverage and utilization of available resources

Increased loading speed

Reduced technical errors

Improved content quality structure

Increased WOM

Compound effect on revenue growth

Objective insights from independent experts

A Coach by your side who will drive you to implement improvements.

Details – Delivery Time

Depending on the chosen Audit, completion time ranges from 2 weeks to 2 months. The goal is to objectively identify weaknesses and the greatest opportunities for improvement.

Cost

The cost of an Audit varies depending on the size and complexity of the site, the volume of traffic, and the type of Audit you purchase.

Typically, the cost of an Audit ranges
between €200 and €800.

Payment Method Guarantee

At the start of the collaboration, a 50% advance payment is required.
If for any reason you are not satisfied with our service, we will refund this amount.

What to Expect

1. Questionnaire and data collection

We begin with a structured questionnaire to gather necessary data and analyze your specific needs.

2. Written report

Upon completion, you will receive a comprehensive written report with checklists detailing identified weaknesses and their impact.

3. Meeting and discussion

We will schedule a meeting (in-person or remote) to analyze findings in depth and set priorities for implementing improvements.

Contact Us

Contact us today for the professional WEBSITE AUDIT evaluation service at 2117153031 or by filling out the contact form.

Our initial contact is consultative. We discuss your site, business history, performance, and current marketing effectiveness. Subsequently, if we believe an Audit will be beneficial for you, we will propose the most suitable option.

Subsequently, if we believe that Auditing will be beneficial for you, we will propose the appropriate Audit.

Frequently Asked Questions

Is a Website Audit beneficial for my business?

Imagine going to a doctor and saying… “Doctor, I have a thyroid condition and would like you to prescribe thiamazole!”
You would never conceive of such a thing! By the same token, just as you visit a Doctor to take your medical history, perform examinations, and then make a diagnosis, an experienced Auditor is needed to conduct diagnostic checks and tell you where problems exist and what you need to do to overcome them. If you have a Website or E-Shop, an Audit is the ideal tool to gain a comprehensive, objective picture of what is working well and what is not. In fact, the larger your Site and the greater your total advertising expenditure, the greater the benefits will be from the Audit and the implementation of its proposals. Not performing an Audit is like walking blind or pouring water into a leaky bucket.
Taking care of your website proves that you take care of your business.
Why GIM
GIM is one of the leading Digital Marketing Agencies in Greece, with a long history since 2009. It holds Premier Google Partner certification and has been awarded at the Performance Awards.

What is important, however, is that we possess exceptionally deep knowledge in Digital Marketing and we love what we do.
The Founder of GIM

GIM Founder Karolos Tsiligkirian is one of the few individuals in Greece who possess the rare combination of technical knowledge in Hosting, Speed Optimization, CMS systems, SEO, User Experience, Copywriting, and CRO.

Mr. Tsiligkirian is the primary Auditor at GIM and is well-known for his rational thinking, directness, honesty, and insightful reviews of Websites and E-Shops over the last decade, both for GIM Clients and for his students in seminars, webinars, and reputable Marketing Courses such as those at the Hellenic American Union.

The audit you will receive from GIM is based on many years of research and a specific process that continuously evolves, just like Digital Marketing and Web Development.

This Manual audit, which is tailored for your business, has no relation to automated checks performed by tools like Google Pagespeed, Woorank, Ubersuggest, etc.

We do not know any other colleague in Greece who specializes in Website CRO Audits like us.

Karolos Tsiligirian

CEO - GIM Agency

The Founder of GIM

GIM Founder Karolos Tsiligkirian is one of the few individuals in Greece who possess the rare combination of technical knowledge in Hosting, Speed Optimization, CMS systems, SEO, User Experience, Copywriting, and CRO.

Mr. Tsiligkirian is the primary Auditor at GIM and is well-known for his rational thinking, directness, honesty, and insightful reviews of Websites and E-Shops over the last decade, both for GIM Clients and for his students in seminars, webinars, and reputable Marketing Courses such as those at the Hellenic American Union.

The audit you will receive from GIM is based on many years of research and a specific process that continuously evolves, just like Digital Marketing and Web Development.

This Manual audit, which is tailored for your business, has no relation to automated checks performed by tools like Google Pagespeed, Woorank, Ubersuggest, etc.

We do not know any other colleague in Greece who specializes in Website CRO Audits like us.

Karolos Tsiligirian

CEO - GIM Agency

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